Grab a beverage of choice and meet other members of Filene's esteemed leadership communities at this casual reception to kick-off Spark!

Together we will discuss lessons learned from the team that did it best. Jean Chatzky’s HerMoney team cracked the code of how to meet consumers where they are with the financial literacy content they want.

HerMoney successfully grew an audience of more than 550,000 followers on social media, more than 250,000 podcast listens per month, more than 2M visitors on their website annually, and 100,000+ newsletter subscribers. How did they do it? What worked best in what channel? What was the winning content strategy? All will be revealed.

Join as as we officially kick off Spark! to bring you fresh insights inside and outside of the industry. We will be joined onstage by our Filene Fellows, industry leaders, and experts outside of the credit union culdesac.

Join Filene Fellow Dr. Lisa Servon for her latest research insights on that troubled term, financial literacy, and how credit unions can better connect with members in their moment of need.

With Dr. Lisa Servon and Rachel Lauren, COO & Founder, Debbie Inc.

Join Filene Fellow Dr. Quinetta Roberson for her latest research insights on how to best leverage DEI to deepen partnerships with suppliers and other partners.

Supplier Diversity Partner Opportunities with Dr. Quinetta Roberson + Terry Esper, Associate Professor of Logistics, The Ohio State University

Spark! a new connection or toast with a familiar face during our opening night reception.

Welcome back to Day 2 of Spark! We will hear more from our academic thought leaders, outside experts, and those joining us onsite will have some time to collaborate during one of our afternoon co-creation sessions.

Join Filene Fellow Dr. Bill Maurer for his latest research insights on alternative underwriting and how to assess which models could expand access while growing lending.

Rejuvenate, connect, or check-in on your inbox while we take a 30-minute break from sessions.

Join Fellows Dr. Jeffrey Robinson and Dr. Mai Ngyuen for the broader lessons to be drawn from Filene’s Racial Economic Equity Incubator and learn how you can adapt tactics and approaches to grow and improve outcomes in your communities.

Perspectives from Filene's Racial Economic Equity Incubator

Small group deep dive: Innovation for Impact

Small group deep dive

Small group deep dive: Meeting Members Where They Are

Small group deep dive: Partnerships for Growth

Rejuvenate, connect, or check-in on your inbox while we take a 30-minute break from sessions.

In this session, Jake Foreman, Chief Program Officer at Member Loyalty Group, will share insights about the evolving competitive landscape of financial services and delve into the factors influencing consumers' decision-making in selecting a financial services provider and, more importantly, what drives switching behaviors. You'll gain valuable insights into market share leaders, including competitive strengths and weaknesses influencing loyalty and brand choice – taking into account the new market dynamics introduced by FinTechs.

Growth Through Purpose: The Cricket Wireless Story: In this session, Keith Schumann, AVP of Marketing at Cricket Wireless, will be sharing the Cricket story and his personal journey being part of a purpose-driven community brand.  Through this discussion, you will learn about three key focus areas that have made Cricket Wireless the fastest-growing prepaid company in the nation for the 4^th year in a row: providing a simple approach, smarter value, and better experiences.  Keith will explore why people who come to Cricket stay with Cricket; share how you CAN earn loyalty serving minority and low-income communities; and how Cricket helps its customers stress less and smile more.

It's time to Spark! your ideas into action and leave with new energy, insights, and ahas to take back to your teams.

Join as as we officially kick off Spark! to bring you fresh insights inside and outside of the industry. We will be joined onstage by our Filene Fellows, industry leaders, and experts outside of the credit union culdesac.

Join Filene Fellow Dr. Lisa Servon for her latest research insights on that troubled term, financial literacy, and how credit unions can better connect with members in their moment of need.

With Dr. Lisa Servon and Rachel Lauren, COO & Founder, Debbie Inc.

Join Filene Fellow Dr. Quinetta Roberson for her latest research insights on how to best leverage DEI to deepen partnerships with suppliers and other partners.

Supplier Diversity Partner Opportunities with Dr. Quinetta Roberson + Terry Esper, Associate Professor of Logistics, The Ohio State University

Welcome back to Day 2 of Spark! We will hear more from our academic thought leaders, outside experts, and those joining us onsite will have some time to collaborate during one of our afternoon co-creation sessions.

Join Filene Fellow Dr. Bill Maurer for his latest research insights on alternative underwriting and how to assess which models could expand access while growing lending.

Rejuvenate, connect, or check-in on your inbox while we take a 30-minute break from sessions.

Join Fellows Dr. Jeffrey Robinson and Dr. Mai Ngyuen for the broader lessons to be drawn from Filene’s Racial Economic Equity Incubator and learn how you can adapt tactics and approaches to grow and improve outcomes in your communities.

Perspectives from Filene's Racial Economic Equity Incubator

Rejuvenate, connect, or check-in on your inbox while we take a 30-minute break from sessions.

In this session, Jake Foreman, Chief Program Officer at Member Loyalty Group, will share insights about the evolving competitive landscape of financial services and delve into the factors influencing consumers' decision-making in selecting a financial services provider and, more importantly, what drives switching behaviors. You'll gain valuable insights into market share leaders, including competitive strengths and weaknesses influencing loyalty and brand choice – taking into account the new market dynamics introduced by FinTechs.

Growth Through Purpose: The Cricket Wireless Story: In this session, Keith Schumann, AVP of Marketing at Cricket Wireless, will be sharing the Cricket story and his personal journey being part of a purpose-driven community brand.  Through this discussion, you will learn about three key focus areas that have made Cricket Wireless the fastest-growing prepaid company in the nation for the 4^th year in a row: providing a simple approach, smarter value, and better experiences.  Keith will explore why people who come to Cricket stay with Cricket; share how you CAN earn loyalty serving minority and low-income communities; and how Cricket helps its customers stress less and smile more.

It's time to Spark! your ideas into action and leave with new energy, insights, and ahas to take back to your teams.