As credit unions continue to transform the way people experience financial services and the communities they are part of, defining and quantifying well-being has become increasingly strategically important. The factors contributing to well-being are often subjective and harder to quantify. What may feel like a satisfactory condition for some may not adequate for others. Quantifying it provides specific opportunities for individuals, local governments, and organizations, such as credit unions, that are committed to a social cause tied to purpose. 

Filene Research Institute has created and validated a well-being model and methodology for measuring well-being at the intersection of health, prosperity (financial well-being), and social ties. Observing and measuring well-being across the different communities that credit unions serve will yield valuable information that can be used to:

• Identify concrete ways credit unions track, benchmark, and improve members well-being;   
• Measure the organization’s social and community impact;
• Inform executive team decision-making and guide strategic direction; and 
• Accelerate the organization’s growth.

Hear directly from your peers on the lessons learned and successes found from implementing a consumer financial wellness initiative at their credit unions.