Differentiation in the Digital Space
Date & Time
Wednesday, October 26, 2022, 1:00 PM - 1:45 PM
Bill Mauer

How do you change consumer expectations through your digital channel delivery? Using research from the National Science Foundation grant, Dr. Bill Maurer will explain how you define, distinguish, and deliver differentiated experiences to make sure your digital channels and experience stand out.

In this session, you will learn:

  • How to capitalize on insights gathered on what consumers think about their financial services.
  • How to change consumer expectations with digital transformation and build trust.


Location Name
Westin Downtown Denver
Full Address
Westin Denver Downtown
1672 Lawrence St.
Denver, CO 80202
United States
Session Type
General Session